Sowthwest Airlines - Resources and Capabilities

The resources and capabilities that ar critical to southwest Airlines operations include a no-frills flight service to freeze off be and diminish turnaround times, a family type corporate cultivation that ensures employee happiness and a frequent flyer program that retains hardcore customers charm adding new ones. These resources and capabilities atomic number 18 toilsome to imitate by competitors which gives southwestward its sustainable competitive advantage. south operates a linear path structure (point-to-point) through less-crowded indirect hubs in regulate to keep off flight over-crowding and high be that are associated with old hubs. This strategy perfectly caters to frequent business and leisure travelers who are willing to introduce the frills offered by Southwests competitors for cheaper tickets. Southwest uses only Boeing 737 molding weather sheets for their flights, the usage of 737s only reduces plane livelihood time and avoids delays. Another strategy that allows Southwest to lower costs is to exclude meals on every flight and allowing passengers to give the tail they want on a first-come-first-served basis which encourages them to tell up early for flights. Southwest Airlines is deeply committed to employee mirth by fostering a corporate culture of sound work, fun, creativity, independency and family.

Southwest selects employees based on attitude and a straightforward deal include frequent flying customers in the employee concealment process. Southwest trains and encourages its employees to have fun and be creative in their opera te to passengers on-board. Employees are e! ncouraged to dress casually maculation on duty. Flights frequently hold contests and gates are ceaselessly grace whenever a holiday is near. The walls of Southwests main office are filled with employee photographs and the company holds annual reward ceremonies to allow employees who scoop expectations throughout the year. Southwest pilots can fly farther more than hours than pilots of other airlines since they...If you want to get a enough essay, order it on our website: OrderCustomPaper.com

If you want to get a full essay, visit our page: write my paper